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Tuesday, June 14, 2011

Toyota Launches Prius Minivan, Orders Above Target

- Toyota Launches Prius Minivan, Orders Above Target



Jun 14, 2011

Toyota Motor Corp (NYSE:TM) has received 52,000 orders for the new Prius hybrid minivan in Japan, only one month after its launch. The new model, called the Prius Alpha had an initial sales target of 3,000, set by the company.

The original Prius hybrid model received 180,000 orders after its June 2009 relsease in Japan. The Prius also had a monthly sales goal at launch of around 10,000.

Toyota Motor has a potential upside of 15.9% based on a current price of $79.72 and an average consensus analyst price target of $92.4.

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